MOEMENTUM

This is a Newsletter to boost yours.

Intro

Hey there, Momentum Fam!

Welcome to another Sunday

Hope you're all feeling refreshed and ready to conquer your weeks

Im sipping on a lemonade by the beach trying preparing to dominate

Q4 is usually filled with opportunities and today’s email is a sequel on last week’s.

So, grab your favorite drink, find a cozy spot, and let's get it!

Characteristics Of A Winning Product

Last week we talked about Tiktok shop and how you can take advantage of it

About 100 of you replied back asking “But what do I sell”

My answer was “anything”

In reality, there are more products that people want to buy than there are entrepreneurs like us trying to sell them

Shit Amazon has over 12 MILLION products, and they barely do the selling.

First, let’s talk about what not to look for

4 Product characteristics to avoid before starting your research ❌

• Products that are easily found

This makes it easy to compete. The reason people buy things online is mainly because they find it interesting enough but inaccessible in person. if you’re selling a product that they can find at a local Walmart then 9/10 times you don’t have something good enough.

• Big and heavy products

This is a hit or miss, I’ve sold heavy-duty hardware, 10 ft plants, and 10lb planters online. Operationally it’s a headache, they can break, shipping cost is heavy and it can turn into a mess quickly.

• Anything Technology Related

Don’t try and invent an app, or sell a bootleg Apple Watch or AirPods. You’re either going to get sued, or your products will end up with defects, and you end up with angry customers.

• Is it Scaleabile

The higher your product cost is the more expensive your customer acquisition will be. If you scaled to 1000 orders within a week - you don’t want to face problems scaling.

• Perishable

This category is a blessing and a curse. Stay away from anything that can mold, die or expire during shipping, makes your 10x job harder.

Now that you know what not to look for, lets talk about what you should be looking for.

Characteristics and Green flags to consider ✅

Solves a problem Customers are constantly looking for better solutions

Connected to a passion Customers can invest money in (dogs, religion, sports, hiking)

Perishable - customers need to subscribe and replenish for results (skincare, supps, etc)

And if you come across a product that has all 3 flags together then you truly found a winner.

Tweet Of The Week:

A Meme To Share:

How Can I Help?

Whenever you’re ready, here are 2 ways for us to work together:

1. Promote your business to 10,000+ marketers and techies by sponsoring this newsletter.

2. Work with me 1 on 1 and get all the sauce you need here.

3. Join Creators Corner - Learn how to make $10k+ a Month creating viral Tiktoks - Book a call